Original vintage advertising matchbook cover issued for Tunnel Tavern, a neighborhood bar located in Hartford, Connecticut.
The front features a bold mid-century pin-up illustration titled Rear Reinforcements, depicting a stylishly dressed pin-up figure set against a bright yellow background. This type of eye-catching pin-up artwork was commonly used on matchbooks during the 1940s1950s to draw attention and increase brand recognition.
The advertising panel lists the tavern slogan Bring Your Troubles to Us, operated by Aldo Liberatore, located at 14 Albany Avenue in Hartford. The matchbook was manufactured by Maryland Match, Baltimore, Maryland, USA.
Details:
- Business: Tunnel Tavern
- Proprietor: Aldo Liberatore
- Location: Hartford, Connecticut
- Address: 14 Albany Avenue
- Manufacturer: Maryland Match, Baltimore, Md. U.S.A.
- Pin-up artwork title: Rear Reinforcements
- Era: Mid-century, circa 1940s1950s
- Type: Advertising matchbook cover
An appealing piece of Connecticut tavern advertising ephemera featuring classic American pin-up art, ideal for collectors of matchbooks, bar memorabilia, and mid-century graphics.
- Size:
- Standard
