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Ward's Restaurant - Newark NJ

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Vintage Ward’s Restaurant Matchbook Cover – Newark, New Jersey

Original mid-century matchbook cover advertising Ward’s Restaurant, located at 4th Avenue and 13th Street, Newark, New Jersey. Issued by Maryland Match of Baltimore, this piece features a classic pin-up illustration titled Ship Shape.

The cover displays bold period typography, the restaurant’s telephone number (HU 3-9363), and vibrant color blocks typical of post-war American advertising. A strong example of New Jersey restaurant and diner ephemera from the golden age of matchbook design.

  • Business: Ward’s Restaurant
  • Location: Newark, New Jersey
  • Pin-up artwork: Ship Shape
  • Manufacturer: Maryland Match, Baltimore, Md.
  • Era: 1940s–1950s
  • Format: Matchbook cover only

A desirable piece for collectors of pin-up art, restaurant memorabilia, New Jersey ephemera, and vintage advertising.

Size:
Standard