Vintage Wrangler Jeans Promotional Booklet – Great Moments in Rodeo Book 34
Original mid-century advertising booklet produced by Blue Bell Inc. for Wrangler Western wear. This piece, titled Great Moments in Rodeo (Book 34), features colorful comic-style illustrations highlighting rodeo events and Western lifestyle themes, along with promotional branding for Wrangler jeans, jackets, and shirts.
The booklet includes multiple illustrated panels with rodeo scenes such as calf roping and arena action, as well as promotional messaging emphasizing Wrangler quality and durability. Produced by Custom Comics, Inc., New York, and printed in the USA. Interior copyright date of 1961 is noted.
Details:
- Brand: Wrangler / Blue Bell Inc.
- Title: Great Moments in Rodeo – Book 34
- Type: Advertising booklet / promotional comic
- Era: Early 1960s
- Theme: Western, rodeo, cowboy advertising
- Origin: United States
- Format: Small booklet with string binding
Condition:
Normal wear for vintage ephemera. Light edge wear, some surface toning, and minor creasing. String binding intact. Please review images carefully for condition details.
This is a great collectible piece of Western advertising, ideal for collectors of vintage clothing brands, rodeo memorabilia, or mid-century promotional items.
